Posts Tagged 'Richard Branson'

Monday Moments Ep 8 – The Zero BS Edition!

It’s a rule of thumb in the world of writing that you NEVER ever start off an article by discrediting yourself! The reader loses confidence in you, and your opinions end up being ‘moo’ points at best. I don’t care much for that rule, so here is a little disclaimer before we proceed; I’m no business guru. I’m no branding guru either. Like a little child, I observe the world around me with a lot of curiosity, and form opinions based on what I see. I’ve learned a lot of valuable lessons through this.

So when I read the story of a youthful Music student who created ‘the fastest growing tech company ever’ from the ground up, a lot of the things I have read in business books almost stopped making sense! Welcome to Monday Moments Ep 8. Continue reading ‘Monday Moments Ep 8 – The Zero BS Edition!’

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THE BRAND THAT IS ‘YOU’!

If you scour the web frequently or work in online marketing circles, you have probably come across the name Dan Schawbel. Well if you haven’t, here is a sneak preview. Dan is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 2009) which made the Amazon top 100 best business book sellers when it came out. Dan has over 800,000 results for his name on google. Continue reading ‘THE BRAND THAT IS ‘YOU’!’