Posts Tagged 'Viral Marketing'

Monday Moments Ep 11 – The Best 7 of 2010!!

One of my favorite verses from the Christian Bible is one that says, “Be faithful in little things and you will be accorded Bigger things” or something along those lines. I believe in celebrating little success, no matter how small. If you have visited this blog more than 3 times, then this post is dedicated to you. I intend to go on the down low beginning today, as I prepare for what promises to be a great year for Intervangelist EA in 2011. Lots of ideas, too little time to execute them, but one step at a time and we will get there.

So ladies and gentlemen, here are my best Moments of 2010!! Continue reading ‘Monday Moments Ep 11 – The Best 7 of 2010!!’

Monday Moments Ep 7 – Of Viral Strategies and Legs…

I have almost recovered from the Girls Rule moments last week. The fact that over half the Creatives I met last week were ladies did not help matters at all. So Finally I have had to accept what the Fluid Tees sheriff  says on his blog, “WOMEN are stronger and must be respected no matter what!!”. No more need be said.

Now, my dear Friends. Does your Viral strategy have legs? And what do you do when your first month in office comes with major network failures and a sleeping customer service department? Oh, and have you figured out where that Venture Capital is coming from? You might also be wondering, what’s new at Intervangelist EA. Continue reading ‘Monday Moments Ep 7 – Of Viral Strategies and Legs…’

Monday Moments Ep 6 – Girls Rule!!

As unnatural as that title might sound coming from a male, it has never felt more appropriate to scream from the top of my voice; Girls Rule!! From my encounters with the Nokia ladies at one end of the city, to watching the iHub ladies on the other end trouncing 17 other male dominated teams in the quest for Kshs 1 Million venture funding, I was humbled by how well our tech sisters are doing in this field.

The Tech field is so dominated by three legged creatures that for a long time it has been almost terrifying for any lady trying to venture into it. The hostile stares, the ridicule, the hate speech; I have seen (and sometimes even took part in) it. I will tell you this my friends; the Tech ladies who I had the pleasure of meeting last week were not just intelligent; they were BEAUTIFUL!! Continue reading ‘Monday Moments Ep 6 – Girls Rule!!’

Monday Moments Ep 5 – The rise of the Creatives

I would probably have to be drunk to tell you more about this, but over the course of my Short life, I have tried my hand at various creative exploits including poetry (at a very tender age), singing (to the chagrin of all my listeners), dancing (despite my lanky frame), acting (oh, the memories) and a few other embarrassing ones. I never quite made it in any of these avenues, but I have been fortunate enough to meet many amazing Creatives, my latest encounter being with one Wamathai.

You see, I gave up my dream of being artistic when I realized that I would soon have to relocate to a shack somewhere in the sprawling slums of Nairobi if I kept on along that path. The pay just wasn’t good. So I moved into IT. Somehow, years later, my career path has led me back into crossing that of Creatives. You can imagine my joy.

Why am I rambling about Creatives? Continue reading ‘Monday Moments Ep 5 – The rise of the Creatives’

Monday Moments Ep 4 – What next after Social Networks?

Interesting doesn’t begin to express the week I had. From having to come up with a dazzling digital marketing proposal for a billion shilling company, to having to finish off a trendy website within hours, to realizing that there could finally be a business title for the things I do (my business card still reads internet consultant for lack of a better title), it was a week to cherish.

So what caught my attention this past week? Continue reading ‘Monday Moments Ep 4 – What next after Social Networks?’

Monday Moments – Who wants to be a Millionaire?

Christmas is coming early for most people this Year! Zain and Safaricom are at it again, like big boys! While they do that, their dealers are crying foul for being the victims in this tag of war. All I know is, I can now call, and call, and call…and then check my balance just to be sure it’s not a hoax. I have had an interesting week at work, really interesting. Just read on… Continue reading ‘Monday Moments – Who wants to be a Millionaire?’

Starbucks now having it’s Ha! Moment

A few weeks back I read a disturbing article on how Starbucks had failed to replicate their success on Social Media in actual sales. As one of the few self proclaimed Social Media experts in Kenya, I had quoted Starbucks in many an instance as an epitome of Getting-it-Right on Social Media. Let’s face it, 13 million Facebook Fans in a span of two years is no mean feat, even for a behemoth such as Starbucks. If you don’t believe me, ask Coca-Cola, their closest competition on Facebook who have only managed to gunner 12 million Fans despite their global presence; or if you prefer local content, why not ask Safaricom how their Facebook page is doing?

Continue reading ‘Starbucks now having it’s Ha! Moment’